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21 - 24 October 2024

In Person or Live Digital

Marketing Masterclass

Create clear and measurable objectives and tools to measure and refine results. Use best practice methods to maximise the effectiveness of marketing mix and establish a competitive advantage

Sign Up for Our Professional Marketing Masterclass Training

The most comprehensive coverage of the marketing function that can be provided.

Why Attend?

This workshop will cover both the theory and the practice of marketing, equipping delegates with the skills and knowledge to be able to contribute effectively to the marketing initiatives in their organisation. They cover the roles and responsibilities of brand management and the use of the marketing mix to strengthen your brand(s). Using latest and best practice, learn how to grow and defend your market position and maximise investment return. You will learn how to be fully effective and efficient in all aspects of marketing. This is the most comprehensive coverage of the marketing function that can be provided.

Benefits Of Attending

  • Maximize your marketing performance and create a marketing plan for your organization 
  • Apply techniques to segment your marketplace and identify your key target audience 
  • Create clear and measurable objectives and tools to measure and refine results 
  • Use best practice methods to maximize the effectiveness of marketing mix and establish a competitive advantage

Run this course in-house

For over 29 years, Informa Connect Academy’s customised training solutions have helped organisations deliver tailored learning in different languages to suit every requirement.

Bespoke training designed for your organisation only, combining traditional classroom setting, blended and online learning models

Is this course for you?

Who Should Attend

This intermediate-level workshop is aimed at individuals who are familiar with or are working in the marketing function, as well as anyone who needs to be aware of the principles of marketing. 

This training is also a useful course for anyone who wishes to develop a better understanding of the marketing process and for those who interact with the marketing department and would like a better grasp of all that is involved in the marketing process. The course will also benefit individuals who manage businesses and need to review their marketing strategy or decide on and implement key tactics and marketing activity.

Course Information

Program level: Advanced

LEARN MORE ABOUT THIS TRAINING COURSE

Delivered by Miles

Miles is a consultant with over 25 years of experience in creating strategy, executing marketing plans and designing organizations and building capabilities, developed through engagements and senior roles in both professional services and industry.

Run this course in-house

For over 29 years, Informa Connect Academy’s customised training solutions have helped organisations deliver tailored learning in different languages to suit every requirement

Marketing & Communications Officer

Bank of Bahrain, Manama, Bahrain

“This was a great experience – learning with plenty of insights”