Certificate in Strategic Business Communications
Learn how to tell your best stories more effectively over a rapidly changing and challenging business environment
Sign Up for Our Certificate in Strategic Business Communications Training
Over the three-day course you will learn how to tell your best stories more effectively and take more control over a rapidly changing and challenging business environment.
Why Attend?
In an ever-changing world where everything happens quickly, it is vital to be able to communicate effectively. With a myriad of communications channels there are more threats, more challenges, and more opportunities than ever before. This course is for heads of communications or senior communications leaders who want to strengthen and develop their core skills and apply them across a challenging communications and business landscape.
Benefits Of Attending
- How to anticipate threats and how to deal with them so you can see trouble coming and head it off.
- How to frame and have winning conversations.
- How to tell compelling stories to make what you say both memorable and persuasive.
- How to use key messages effectively to drive home what really matters.
- How to answer challenging questions and engage in difficult conversations while staying on message and avoiding traps.
Learning Style
This practical course is highly interactive with opportunities to try new communications techniques and develop existing skills to a higher level.
- Presentation and workshop content - Highly engaging case studies and videos
- Participants - Will work individually, in pairs, and in groups; take part in role-play exercises and interviews, quizzes, assessments and tasks
- Course notes - Will be provided to highlight key learning points and techniques
Run this course in-house
For over 29 years, Informa Connect Academy’s customised training solutions have helped organisations deliver tailored learning in different languages to suit every requirement.
Bespoke training designed for your organisation only, combining traditional classroom setting, blended and online learning models
Is this course for you?
Who Should Attend
This course would benefit those working in following roles:
- Heads of Communications
- Senior Communications Leaders
- Business Executives and Managers
- Marketing and Public Relations Professionals
- Sales and Business Development Representative
Course Information
Delegates must meet two criteria to be eligible for an Informa Certificate of Completion for a course:
- Satisfactory attendance– delegates must attend all sessions of the course. Delegates who miss more than 2 hours of the course sessions will not beeligible to sit the course assessment
- Successful completion of the course assessment
Delegates who do not meet these criteria will receive an Informa Certificate of Attendance. If delegates have not attended all sessions, the Certificate will clearly state the number of hours attended.
LEARN MORE ABOUT THIS TRAINING COURSE
Delivered by Andrew
Andrew is a UK-based journalist and senior lecturer with more than 25 years’ experience, working across the media in TV, radio, print and the Internet. He has provided crisis preparation training and reputation management for a wide range of clients. His consultancy services are used by agencies such as Bladonmore, Albany, EUMBC and Needhams.
Run this course in-house
For over 29 years, Informa Connect Academy’s customised training solutions have helped organisations deliver tailored learning in different languages to suit every requirement